Project 5.0
The Digital Wave

Our future, your future, maintaining competitiveness in an increasingly global and interconnected market through efficiency, quality and cooperation.

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Project 5.0
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A new chapter in our history, dedicated to innovation and digitalisation in the Independent Automotive Aftermarket world.

We focus on efficiency, quality and cooperation, with the aim of transforming and improving every aspect of our company.



 


Project 5.0
is not simply a series of digital solutions; it is a philosophy that is ever more centred on the customer, encouraging us to identify new solutions to improve and strengthen our services, creating a future in which efficiency, excellence and cooperation are the cornerstones to creating a high-level customer experience.

Our significant investment in innovation is what drives us to take full advantage of the potential of digitalisation, transforming every aspect of our performance. This initiative embodies our will to adapt to, and actively guide, change, maintaining our position as a leader in the Independent Aftermarket, ensuring a lasting and positive impact on every single aspect of our business and that of our customers.

The Digital Wave is more than just a collection of technical solutions; it represents the creation of a company that is agile, always ready to innovate and to grasp emerging opportunities.

5.0
The projects ▄
Extended supply chain
Extended supply chain
Project 5.0
CRM
CRM
Project 5.0
Pricing
Pricing
Project 5.0
Warranty & Claims
Warranty & Claims
Project 5.0

    

5.0
Our vision ▄

“Magneti Marelli Parts & Services Project 5.0 represents our strong commitment to leading the Independent Automotive Aftermarket towards new digital horizons. We are aware that innovation is not only a choice, but rather a fundamental need in order to remain relevant and competitive in a constantly evolving enviroment. With Project 5.0, we are redefining our company approach and, at the same time, our mentality. The initiative embodies our vision of a future in which technology, combined with the simplification of processes, creates tangible value for our commercial partners.
This new era of digital collaboration represents a commitment to our suppliers and customers, a commitment to lead them through an increasingly digitalised and complex scenario. We are delighted to share with you our progress towards improved efficiency, personalisation and top-class customer service. The future is digital, and Project 5.0 is our path for reaching it.”


- Stefano Sancassani, CEO

“Project 5.0 represents a change in company culture. Thanks to the revision and digitalisation of processes, as well as the efficient sharing of information, we aim to achieve improved internal efficiency, a better experience for our customers, and increased sustainability. Through the implementation of latest-generation solutions, including generative artificial intelligence, we are simplifying logistics, increasing the speed of reaction to market changes and strengthening relations with our commercial partners. The initiative is not limited to optimising business flows but is also aimed at creating an environment of cooperation and communication between people making their every-day tasks easier. We are embracing digital transformation as necessary to strengthen our role in the market and position ourselves as an even more reliable and innovative partner.”

- Franco Ortelli, Head of EMEA

“In our research for increased digitalisation and transformation of business processes, we recognise the importance of taking on a number of potential challenges. We have adopted a global approach in order to ensure that our transformation process is resilient. We are diversifying our technological solutions in order to mitigate dependence on single platforms. Furthermore, we are focused on information security, investing in advanced solutions to protect company data and processes. These solutions will be implemented in a gradual and prudent manner, in order to minimise impact on our customerss as much as possible, optimising customer experience and guaranteeing the highest quality of service throughout the transformation process. To support our team in this change process, we offer continuous training programmes to ensure that the skills of our employees remain in line with the latest digital evolutions. The goals that we aim to achieve through this project are the improvement of customer experience, optimisation/transformation of core processes and enhancement of the Business Model.”

- Roberto Madotto, Global Head of IT

 

Magneti Marelli Parts & Services Project 5.0 represents our determination to lead the Independent Aftermarket sector towards a digital and innovative future. It reflects our commitment to create value and to simplify operations through digitalisation.

We encourage all professionals from the Independent Automotive Aftermarket to explore the project and take advantage of the opportunities that it offers. Together, we can redefine the opportunities for the sector, embracing the future with enthusiasm and optimism.

The Digital Future starts here with Magneti Marelli Parts & Services.

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