Motortec 2025: Event Highlights

Motortec 2025, one of the leading international trade fairs for the automotive aftermarket, recently concluded successfully with the participation of Magneti Marelli Parts & Services.

In a 109 m² booth, the company showcased its extensive range of spare parts and innovative diagnostic solutions, capturing the attention of industry professionals and visitors. We have compiled the event's highlights in a video to relive the most exciting moments of the fair.

—Interactive Technology: Screen Reveal

The company's main activity was displayed through an impactful solution: the Screen Reveal. Thanks to this interactive solution, visitors could explore part of the Magneti Marelli Parts & Services offerings in a dynamic and engaging way.

The Screen Reveal gradually unveiled the characteristics of spare parts through an innovative and stylish screen. The booth featured shock absorption products, batteries, the filtration range, braking system components (pads and discs), and electronic range components (starters, alternators, and ECUs).
 

—Innovation in the Aftermarket: new diagnostic solutions and Project 5.0

A significant part of the booth was dedicated to the Magneti Marelli Checkstar workshop network and the latest diagnostic tools, available for visitors to try firsthand. The new devices, designed to meet the needs of next-generation vehicles, integrate advanced functions that enhance workshop performance and maintenance efficiency.

Among the most notable innovations was Project 5.0, a digitalization initiative presented for the first time to the local audience by Magneti Marelli Parts & Services. This project includes a series of advanced digital services involving the entire supply chain, optimizing customer relationships, pricing strategies, and warranty management. It is an ever-evolving initiative aimed at driving business efficiency across all processes.

Motortec also provided the opportunity to highlight Marelli's focus on innovation in the motorsport world. This demonstrates how the company, one of the independent technological partners of the global automotive industry, is focused on the future of mobility.

—Networking and new opportunities

Motortec also represented a significant opportunity to network with journalists and current and potential clients, enhancing brand awareness for Magneti Marelli Parts & Services. Through meetings, interviews, and presentations, the company shared its strategic vision, creating new growth and collaboration opportunities.

For those who could not attend the event, a summary video capturing the essence of Magneti Marelli Parts & Services' participation at the fair is available, offering an overview of the most innovative solutions presented.
 

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